The Sport Management major consists of the School of Business Core courses supplemented with courses in sport management and athletic equipment management. The program is based on a set of principles covering key content areas:
• Social, psychological and international foundations of the sport
• Sport management
• Sport marketing
• Legal aspects of sport
• Integrative experiences involving strategic policies, internships, and a capstone experience.
Students in the Sport Management major choose one of two tracks for their career development: General track or Athletic Equipment Management track.
The management of sport organizations and programs is a recognized area of management .
General Track - 4-Year Plan
This track is designed to provide students with education and training in the basic economic and social environment of sport business, the financing and operations of facilities, the marketing and managing of events, and an internship to apply the Sport Management courses to the solution of management problems in sport.
Athletic Equipment Management Track - 4-Year Plan
This track involves five domains of specific knowledge and performance: purchasing, fitting, maintenance and repair, management, and accountability. It is designed to enable students to develop a broad perspective on issues concerning athletic equipment management.
Meet the Faculty
Professor of Athletic Training