U.N.I.T.E.D.: McKendree University Strategic Plan

One McKendree
April 6, 2022

For over 190 years, McKendree University has adapted to changes in education, culture, economics, and technology. Recent years have been no exception. In the last five years, McKendree has experienced a presidential transition, an increase in staff and faculty retirements, shifting student needs, technology changes, and a global pandemic. What remains unchanged is McKendree’s dedication to delivering a high-quality education to our students. This strategic plan navigates the inevitable continuum of stability and change. We plan to increase enrollment by offering an affordable, high-quality experience that appeals to students in the region and internationally, for first-year and transfer students, undergraduate and graduate students, and in-person and online formats.  We will build upon our traditional liberal arts foundation while preparing students to succeed and lead in their chosen professions.  We will raise the resources needed to maintain the historical heart of campus while making forward-thinking updates to our technological infrastructure and campus facilities. We will enter the university’s third century united as One McKendree.

The U.N.I.T.E.D. Plan



Guiding Principles for our Work

  • Specific

  • Measurable and data-driven (dashboard)

  • Achievable and advancing

  • Realistic/relevant and important (What is truly important to McKendree University?)

  • Timeframe: Balance short-term immediate needs and long-term (5 year) goals


McK Strategic Plan Steps/Timeline


  • February 2020: President Dobbins invites individuals to be involved in the strategic planning process

  • March 5, 2020: President Dobbins names the Strategic Planning Committee and launches the Strategic Plan Survey

  • March-August, 2020: Focus on COVID 19 and McKendree safety

  • August 8, 2020: Introductory presentation to the BOT

  • Online Survey for board, staff, faculty, and student input

  • September 9, 2020: First Strategic Planning Committee meeting 

  • November 7, 2020: Board Meeting update

  • February 3, 2021: Open meeting (faculty and staff) 

  • February 5, 2021: Board Meeting update

  • February 8, 2021: Meeting with students SGA 

  • Spring 2021: Revise, edit, format

  • May 19, 2021: Academic Retreat update

  • June 9, 2021: President’s Cabinet Retreat

  • August 14, 2021: Board Meeting

  • Spring 2022: Completion of 2021-2026 strategic plan

  • April 6, 2022: Town Hall presentation

  • Spring 2022: Website with process and high-level themes

  • Ongoing work and updates on progress (Dashboard)

  • September 2022: Higher Learning Commission Year Four Assurance Review