Meet the Staff


Krysti ConnellyKrysti Connelly
Executive Director for Communications and Marketing

Phone: (618) 537-6861

Primary Responsibilities:

• Oversees the Communications and Marketing Department

• Develops the comprehensive communications and marketing strategy

• Allocates the marketing and communications budget

• Facilitates the marketing mix for undergraduate and academic programs


Michele ErschenMichele J. Erschen
Director of Community Relations and Marketing

Phone: (618) 537-6571

Primary Responsibilities:

• Employs various methods to establish and maintain a mutually beneficial relationship with the local communities

• Collaborates on creative efforts to promote special programs to attract more visitors to campus

• Develops the integrated marketing plans for the graduate school, AiM program, military student services and the Kentucky campuses

• Advises the yearbook committee



Lisa BrandonLisa Brandon
Director of Media Relations

Phone: (618) 537-6865

Primary Responsibilities:

• Publicizes and promotes the news of McKendree

• Writes and edits McKendree Magazine and Bearchat Newsletter

• Liaison with news media

• Tracks and archives media coverage



Ed VernonEd Vernon
Graphic Designer

Phone: (618) 537-6525

Primary Responsibilities:

• Designs banners, t-shirts, and print materials

• Promotes a uniform look to the McKendree campus

• Coordinates photography and schedules photo shoots

• Advises brand standards and requirements



Mike EmbrichMike Embrich
Director of Web Communications & Digital Assets

Phone: (618) 537-6550

Primary Responsibilities:

• Leads the development of web content and graphics

• Trains new website users and provides user accessibility

• Addresses questions with the content management system

• Promotes McKendree through Web 2.0 applications

• Monitors the image of McKendree on the Web