Dr. Rick Bonsall

Rick BonsallAssociate Professor of Marketing

Office: 907 Royse

Phone: (618) 537-2143


Education


Doctor of Management, Webster University (2004)

M.A., Management, Webster University (2000)

M.S., Adult Education, Troy State University (1988)

B.S., Occupational Education, Southern Illinois University Carbondale (1984)

A.A.S., Radio Communications Technology, Community College of the Air Force (1982)


Business Experience


Over 35 years of experience in various positions in both marketing and management. Samples of the positions I’ve held are Director, University Entrepreneurship Center; Director of Operations; Director of Logistics; Manager, Customer Operations; Manager, Customer Loyalty; Customer First Manager; Customer Account Manager; and Lean Six Sigma BlackBelt.


What Has Influenced Me?


This may sound peculiar to some but it isn’t a person, it is an idea. You could call it the American Dream. For me the American Dream is the opportunity to reach your full potential if you are willing to work hard. It is deciding to pursue and achieve a certain thing; and, as life progresses, having the opportunity to change direction as your dreams evolve. That concept has influenced me more than any individual.


Research Interests


My major interest is in studying leadership. No matter what field one pursues, quality leadership is essential.


Teaching Interests


I enjoy teaching a variety of courses in both the Marketing and Management disciplines. Each discipline is complex and diverse and offers the opportunity to explore some of business’ most challenging responsibilities.


Teaching Philosophy


My objective is to combine my experience and desire to learn with the students’ intellectual curiosity and desire to learn to create an environment that enhances the learning experience for all of us.


Professional Interests


Academy of Marketing Science

Association for Consumer Research

American Marketing Association

American Management Association

The Association of Business Process Management Professionals

Marketing Management Association